Make an Award Winning Presentation
Just as a race car is more memorable than a commuter vehicle, award winning presentations are the ones people remember. The unfortunate reality for presenters is that people have difficulty absorbing extensive detail and they tend to forget what they have just learned. The key to helping an audience remember is tailoring the presentation to the needs of the audience, creating metaphors for the content and using visual aids. Award winning presentations appeal to emotion, rather than to intellect,
Instructions
1. Consider your audience and tailor your presentation to meet the needs of that audience. For example, planning a presentation on the causes of crime for elementary school students will be different than planning the same presentation for college students or for criminal justice professionals.
2. Plan effective visual aids for your presentation, applying the principle of simplicity. As a general rule, use only one clear visual per topic. For example, for the topic of "Securing investors" in a business presentation, use one image of currency rather than an image of currency and another one of people or vice versa. Visual aids should help the audience understand and absorb the information you are presenting. For example, along with the image of currency, your visual aid should include the key points about secure investors.
3. Use metaphors where possible. Metaphors, like the race car example in the introduction, allow you to illustrate relationships or convey ideas by referencing subjects unrelated to the topic at hand, anchoring the information in the minds of the audience. Keep in mind that effective metaphors do not require explanation.
4. Avoid bombarding the audience with too much factual information. Audiences are only interested in the facts once they have created an emotional bond with the content. For example, an audience concerned about rising rates of crime in their own neighborhood is more likely to pay attention to the facts about the effectiveness of crime prevention programs.
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